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Here is Your Word for Today.
May 25, 2008
Hai!



Thursday, 22nd May 2008 : Today's Word is ...


Lucrative



( Adjective )




Pronunciation : loo-kra-tiv


Definition:



1. producing wealth

2. producing a sizeable profit

3. highly profitable

4. productive, well-paid


Etymology:


Middle English lucratif, from Old French, from Latin lucr�t�vus, from lucr�tus, past participle of lucr�r�, to profit, from lucrum, profit


Synonyms:


advantageous, fat, moneymaking, profitable, remunerative, rewarding, productive, well-paid


Antonyms:


poorly paid, unproductive, unprofitable


Contextual Examples:


� She signed a very lucrative contract with the basketball association.

� What they followed was a lucrative marketing strategy.

� In 1809 he was a captain in the Guards, wore medals, and held some special lucrative posts in Petersburg.

� And it is to be noted, that the trade of merchandize, being the most lucrative, may bear usury at a good rate; other contracts not so.


Related Words:



lucratively : Adverb

lucrativeness : Noun

lucre : Noun




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