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N’ - ’N’ :



In your restaurant’s ad for “Big ’n’ Juicy Burgers,” remember that the apostrophes substitute for both omitted letters in “and”—the A and the D—so strictly speaking it’s not enough to use just one, as in “Big n’ Juicy.”


By so doing, you’ll improve on the usage of McDonald’s, which has actually created the registered trademark “Big N’ Tasty.”


























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