Vertical lists help to present complex material in manageable chunks, and these
two rules should help to keep the lists themselves manageable.
(1) Keeping the listed items in parallel – All the items in the list should
fit with the lead-in or ‘platform’ statement.
To restrict your salt intake, you should:
To restrict your salt intake, you should only use a little salt in cooking
and you should not:
(2) Punctuating the listed items – Vertical lists need punctuating as consistently
as possible so that readers get used to a pattern and are not distracted
The new job-holder will:
• Keep Sentences Short.
• Use words your readers are likely to understand.
• Use only as many words as you really need.
• Prefer the active voice.
• Use the clearest, liveliest verb to express your thoughts.
• Use Vertical Lists to make complex materil understandable.
• Keep Electronic Text Communication simple.
• Put your points positively when you can.
• Reduce cross-references to the minimum.
• Try to avoid sexist usage.
• Avoidable English Errors are so many.
• Avoid fusty first sentences and formula finishes.
• Put accurate punctuation at the heart of your writing.
• Avoid being enslaved by seven writing myths.
• Plan Before You Write.
• Organize your material in a simple way.
• Consider different ways of setting out your information.
• Devote special effort to producing lucid instructions.
• Use clear layout to present your plain words.